The 7th Administration of the Junior Tourism and Hospitality Management Association of the Philippines is proud to introduce these comprehensive brand guidelines to establish a unified and professional visual identity across all national and regional platforms. These standards formalize the application of our logo, typography, and color palette to strengthen institutional recognition and reinforce JTHMAPโs commitment to excellence.
These guidelines are now officially available to our regional branches and will be turned over to our respective school chapters. This transition ensures a synchronized and consistent brand image nationwide, allowing every level of the organization to speak with one cohesive voice.
The 7th Administration would like to extend its sincere gratitude to Mr. John Paul M. Espejo for his invaluable contribution and dedication in bringing our inspirations to life through this visual framework.
